Wednesday 7 May 2014

Phone and tablet gaming

Phone and tablet gaming: tasks

Read this BBC News article about Candy Crush Saga. Answer the following questions:

  1. How much money is Candy Crush Saga estimated to make each day from its users?  Candy Crush Saga is estimated to make £610,000 ($1,000,000) per day from its user
  2. How does it make this money?  free to download but generates extraordinary revenues by nudging addicted players into paying more to get gizmos that help them progress through difficulty levels.
  3. How many people are estimated to have installed Candy Crush? 5 million people have installed Candy Crush
  4. Where do people play?  people play worldwide, such as public transport, work, if they are free etc,
  5. When was the game released? on Facebook this game was released on the 12th april and 14th november on smartphones.
  6. When did it reach 500 million downloads? november 13th
  7. Who is the typical Candy Crush gamer? young men at home, using consoles :/
  8. What percentage of gamers have spent money on Candy Crush, buying in-app purchases etc.? 25% 
  9. What percentage say they are addicted to the game? 30% say they are addicted to this game
  10. What is your own experience of playing Candy Crush? Have you played it? Yes i play it when im bored or free, i really enjoy it because its challenging. 

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